2011 Fall Seminar Series

Tuesday, November 8, 2011 [Full-Day Seminar, 8:30 am - 4:30 pm, includes continental breakfast at 8:00 a.m., lunch and refreshment breaks]

Details: The increasing popularity and use of mobile devices such as smart phones, e-readers, and tablet PCs is transforming the way users access and interact with information. Publishers and librarians are responding to these perpetually connected users with new services and new content formats. This seminar features speakers who will share their perspectives and experiences on delivering, providing and accessing content in the mobile arena. The focus of the presentations will be on the user - how are publishers and libraries engaging the user? What do users want from the mobile experience? Attend this session if you'd like to learn more about how users interact with mobile content that publishers and libraries are developing, collecting, and making accessible.

This seminar will feature a keynote speaker, presentation of a detailed case study specific to the topic, and individual speakers representing STM and humanities publishers, as well as librarians.
It is anticipated that there will be opportunities for participants to contribute and pose questions.

Organizers:
SiNae Pitts, Amphetamobile
Barbara Silcox , NIST
Allyson Mower, University of Utah

Speakers:

Jonathan Stark, Jonathan Stark Consulting
Jason Rollins, Thomson Reuters
Nancy Proctor, Smithsonian Institution
Darrell Gunter, Gunter Media Group
Jeanne Le Ber, University of Utah
Nicole Hennig, MIT Libraries
William Hellman, University of Baltimore, Langsdale Library
Cassandra Moore, Piehead
John Henry Scott, National Institute of Standards & Technology
John Lawall, National Institute of Standards & Technology
Margo Kabel, University of Baltimore

Wednesday, November 9, 2011 [Full-Day Seminar, 8:30 am - 4:30 pm, includes continental breakfast at 8:30 a.m., lunch and refreshment breaks]

Details: Has the decision been made to go "online only," or are you currently weighing the risks and rewards of such a strategy? This full-day seminar will explore the issues to consider in moving to online-only publication and the opportunities available by breaking away from a print-based format. Speakers will address concerns about dropping print, including: advertising revenue, converting print users to online readers (including those who receive print as a member benefit), archiving, and pricing strategies. Speakers, who represent journals breaking new ground in the online presentation of content, will give examples of their features, cover issues around-and solutions to-continuous publication, and discuss the expanded and creative use of linking and videos.

Organizers:
Patty Baskin, American Academy of Neurology
Rich Dodenhoff, ASPET
Marian Hollingsworth, Thomson Reuters
Gerald Lillian, Allen Press
Bill Silberg, Silberg Consulting

William Cook, American Geophysical Union
W. Mark Leader, American Society for Cell Biology
Alice O'Donnell, ARVO
Mark Zadrozny, Cambridge University Press
Kevan Meinershagen, Allen Press, Inc.
Beth Gallagher, Taylor & Francis
Jamie Hutchins, Cambridge University Press
Aaron Johnson, Cambridge University Press