02 - Now What? The State of the STM Marketplace in 2011 ... and Beyond

Speakers:
Robert Schwarzwalder, Director, Library Technologies Division, Stanford University
David Bousfield, Outsell
Richard Newman, AMA

The last few years haven't been kind to STM publishers, who have been dancing as fast as they can to adapt to economic pressures, a fast-evolving technological landscape and dramatic changes in the way scholars seek, access and use information. Are things calming down, or is the turmoil likely to continue, even if in different ways? Are there opportunities hidden among the challenges? What's a nervous publisher (and editor) to do? We'll get the big picture - the negative and the positive - from a panel of industry leaders and analysts.

Learning Objectives:

Moderator:
Bill Silberg, Principal, Silberg Consulting; AIP

Who Should Attend:
The target audience for this session is publishers, editors in chief, managing editors, production editors and any other editorial or publishing staff with an interest in the economic, social and other forces affecting the professional publishing marketplace.

Date: 5/1/2011

Time: 11:00 AM to 12:30 PM